Marketing
Longer-read articles about marketing residential property, lead generation, buying and selling and business development.
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Trending in 2022
It’s time to plan your strategy for the coming year, says our digital marketing expert, Nelly Berova, so here are…
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Losing track
Digital marketing expert, Nelly Berova asks an odd question: how does the iOS 14.5 update aff ect estate agent marketing?
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Delivering results
Digital tools and techniques are becoming part and parcel of what we consider the traditional marketing methods for agents, as…
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Click bait
Digital marketing expert, Nelly Berova explains how to create a digital marketing hook to pull in and land some new…
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Conversion rate optimisation
Larger agencies should use conversion rate optimisation to boost their profits, says Nelly Berova. But what does that mean?
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Google’s algorithm update – you need to know!
Do estate agents really need to know about Google’s algorithm update? Absolutely, says digital marketing expert, Nelly Berova of Art…
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The metric system
There’s more to success than counting ‘likes’. Nelly Berova offers four key tips to understanding and maximising your marketing results.
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