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Founding members kick off CIELA club for independent agents

Will fight influence of corporates, unfair practices and online only agents, it says.

Nigel Lewis

A new membership club exclusively for independent estate agents is to go ahead following a meeting yesterday of 11 founding members, during which they all signed a letter of intent to begin inauguration of CIELA.

CIELA Charlie WrightThe aims of CIELA – The Charter For Independent Estate and Letting Agents – are to unite independent agents against corporate domination, unfair practices and the online threat says Charlie Wright, CEO of property software firm Easymatch (pictured, left) and who had the initial idea for CIELA

Wright has been extremely critical of online agents such as Purplebricks, and in an open letter to agents recently said they are “undermining the whole industry” and “exploiting vulnerable first-time sellers who are naïve to the challenges and difficulties involved in a successful sale”.

Wright started his business life working as a broker on the Liffe trading floor in London before setting up his first businesses for agents; photos and floorplans provider Datography, followed by thebu2iness.com, which has become Easymatch.

So far eleven agency businesses owners/managers have been signed up, each to take up a regional chair role within CIELA, with a further two places exclusively reserved for women. The group will meet again on 22nd February to review the paperwork and principles of the club’s birth.

The organisation has also revealed details of its likely structure. This will include 12 founding members and up to 100 regional, county and London officers. CIELA aims to recruit up to 15,000 independent agent branches around the UK.

CIELA founding members so far


Donald Collins, Sales Director, Go View London
Where: Ealing/London


Tom Bloomfield, Director, Bloomfield Grey
Where: Suffolk/Essex

CIELA
Richard a Brassard, Director, Courtenay
Where: Battersea/London

CIELA
Kristjan Byfield, Co-Founder, Base
Where: Shoreditch/London

CIELA
Nick Goldsworthy, founder, Logic Estates
Where: Liverpool
CIELA
Andy Ferguson, founder, Logic Estates
Where: Liverpool

CIELA
Peter Wetherell, Chief Executive, Wetherell
Where: Mayfair/London

CIELA
Jay Chitnis, MD of HJC Estates
Where: Surrey

CIELA
Perry Power, Director, Power Bespoke
Where: Surrey

CIELA
Luke Gidney, Managing Director, Let Leeds
Where: Leeds

CIELA
Simon Gresswell, founding partner, Finlay Brewer
Where: West London

January 19, 2017

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