Home » News » Marketing » Rightmove property listing lands estate agency in NIMBY hot water
Marketing

Rightmove property listing lands estate agency in NIMBY hot water

Wirral agency Karl Tatler has apologised after 'inflammatory' ad offered land for sale in rural village with 'development potential'.

Nigel Lewis

green belt rightmove

An estate agent on the Wirral has taken down one of its Rightmove listings advertising land for sale after inadvertently inflaming local passions over the sale of green belt land.

The ad by Heswell agency Karl Tatler, which is now listed on Rightmove as having been ‘removed by the agent’, outlined a “green belt site located on the edge of Irby offering an exciting opportunity subject to planning and existing land use,” it said.

“With an existing hay barn and stables structure, the site is offered with shared drive access. Open rural views to one side of the site.”

But the apparently innocent offer of land for sale at £250,000 kicked off a heated and somewhat NIMBY debate among locals on a private community Facebooks site which has now spilled out into local newspapers.

Townies

One member of the group said: “Too many townies around wanting to make money off greenbelt. If looking at houses is your thing, sod off to a town, and leave the villages to those who appreciate the green space.”

Another added: “I am so sick of seeing new houses being built on our brown and green land. Wirral is already full.”

And another said: “What a terrible shame. Some people will not be satisfied until all land has some building on it.”

The estate agency says it was not aware of any local anger about the listing and said it is happy to answer any queries locals have, saying it “valued our relationship with the local community”.

It also told local media that it now realised the wording of the ad including the use of ‘green belt’ may be ‘inflammatory’ and would amend the text.

Read more about the green belt debate.

 

April 29, 2021

What's your opinion?

Please note: This is a site for professional discussion. Comments will carry your full name and company.

This site uses Akismet to reduce spam. Learn how your comment data is processed.