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London is hardest place to work as an estate agent at the moment

Properties in some areas of the capital are taking 100 days to sell at the moment while in Nottingham it's only 42 days.

Nigel Lewis

london estate agents

Many estate agent professionals working outside London sometimes eye with envy the big OTE salaries many of their counterparts working within the capital earn.

But right now they probably wouldn’t want to be working there, new polling by prospecting platform Homesearch suggests.

It has analysed 12 months of sales data to find out which are the toughest areas to work as an estate agent.

It found that properties in West Central London (WC postcode), which includes areas such as High Holborn and Covent Garden, are taking 100 days on average to sell subject to contract from the date they go on the market.

86 days

The capital’s second-slowest postcode is London West which includes areas such as Ealing, Paddington and Hammersmith where it takes homes 86 days to sell on average.

This contrasts with Nottingham where agents can confirm a sale subject to contract within 41 days on average, closely followed by Sheffield (42 days) and Wakefield (43).

Link to Digital Marketing feature“It’s a difficult market out there for estate agents, with a shortage of housing stock for sale making winning new instructions extremely competitive,” says Sam Hunter, its co-founder and CEO (pictured).

“We, therefore, wanted to analyse our data to see which postcodes and other key factors are presenting both the toughest challenges to agents and the best market opportunities to thrive.

“London is a real postcode lottery for agents with some locations experiencing sharp increases in average house prices and other areas taking some of the longest periods of time to sell.”

March 30, 2022

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