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New king of proptech? HSBC global chief joins conveyancing platform popular with agents

Jesper With-Fogstrup is to join ULS Technology, the group behind services such as DigitalMove, eConveyancer and HomeOwnersAlliance

Nigel Lewis


Leading UK proptech firm ULS Technology has bagged a major banking figure to lead its business, former HSBC global digital chief Jesper With-Fogstrup (pictured).

ULS operates DigitalMove the increasingly popular proptech conveyancing platform used by several leading estate agencies including Andrews.

Most agents will be familiar with its key conveyancing service comparison platform, eConveyancing, which launched in 2003 with agents in mind.

“At the heart of our proposition has been an online comparison tool enabling estate agents to compare conveyancing firms based on price, performance and location, so that they can make more informed recommendations to their clients,” says co-founder Andrew Weston.

But With-Fogstrup has been hired to help the company make its DigitalMove proptech platform the leading destination for the property industry, and comes with 20 years’ experience of digital businesses including, as well as Barclays, a stint at Comparethemarket.com, where he was COO.


ULS wants to make DigitalMove an all-in-one solution for organising conveyancing, the finance necessary to complete a house purchase, obtaining the legal support needed to complete the transaction and selection of insurance, utilities and other providers of services customers need to run their home.

“I am very excited to be joining ULS at this pivotal moment,” says With-Fogstrup.

“The company has built a leading position in the UK conveyancing market and now has a significant opportunity to grow DigitalMove into a customer platform revolutionising the house buying, moving and owning experience; making it quicker and simpler.”

ULS also owns 35% of HomeOwnersAlliance, the consumer advice website and often vocal critic of estate agents.

October 28, 2020

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