A new property listings portal to rival Rightmove, Zoopla and OTM has been launched with the promise of a free offering to agents.
Jangle is to use revenue from display advertising to fund its operation allowing it to make listings free of charge to agents without a contract.
Many agents struggle with the monthly fees charged by the existing portals, which can total £1,000-£1,500 per branch each month.
On its website, Jangle asks agents to ‘join the revolution’, ‘unlock the market’ and find the ‘key to fairing selling’.
In an animated recording on the home page, Jangle says: “The online property market isn’t working. Agent satisfaction continues to fall.
“Monthly spending on portals is spiralling out of control. We need a new approach. Unlike other portals Jangle doesn’t charge for listings and never will.
The site also boasts: “There are absolutely no duplicates and house hunters can search by road name, or even from where they are standing.”
Jangle, which is endorsed by leading agent Murray Lee, says there are no ‘tie-in’ contracts, and soon there will be no need to go anywhere else and pay monthly fees.
There has been continued discontent with the amount charged by the existing listings portals.
When the Covid pandemic began two years ago a group of 80 agents lobbied Rightmove for a review of fees. The subsequent offer from the portal giant was greeted with much disappointment at the time, and the discontent has rumbled on.
Many agents still struggle to pay the fees, and will be interested in any alternative offering, especially if it is free.