MPL, the refurbishment, design and branding specialist, drafted in the expertise of web designers Starberry.tv to create an online visual feast that is easy to navigate and shows off the variety of its refurbishments. The new site is ready to view at mplinteriors.com, and is fully responsive for full-screen viewing on mobile, tablet, laptop and desktop devices.
Mike Simons (left), a Partner at MPL Interiors, says the new website reflects the calibre of work they have been undertaking over the past two decades, “We have been guilty of not showing off our completed projects so we decided it was time our website had a refurbishment of its own. We have a massive bank of stunning professional photographs and needed an online presence that showcased our talents. Starberry has built us a dynamic website that’s picture-led and eye catching. After working with some of the UK’s leading estate agents – especially on window displays – we know how important a shop front is. Our website is our shop front so now we have a fitting window display of our own – it makes the right first impression.”
The new website features an extensive array of images that illustrate every aspect of MPL Interiors’ services. “Site visitors are greeted by a slide show of pictures of our work and the structure of the websites means a quick scroll down the page gives an instant flavour of our style, quality and finish. There’s also an extensive selection of photos under the Portfolio tab – where a vast image gallery and a number of fully-illustrated case studies provides ideas and inspiration,” adds Simons. “The refurbishment and design business is all about aesthetics so having a website driven by images was crucial.”
As well as images, the new website provides a comprehensive overview of MPL Interiors’ services – with a detailed ‘What We Do’ section, which is broken down into areas of specialism. Other facets include a news channel and a ‘quick quote’ button. “The site is easy to use thanks to drop down menus and clear sections that direct users to the right information with the minimum amount of clicks. There’s also been a lot of back office work conducted by Starberry.tv to ensure MPL Interiors performs well on Google, with emphasis on SEO optimisation.
“Growing our business is a big objective during 2015 so it’s fantastic that we’re launching our new website as we look to expand. In fact, we are looking to add to our sales team and are embarking on a staff recruitment drive to project manage the forecast upturn in business.”
“We expect our refreshed online presence to deliver a steady pipeline of new projects, as we know the first point-of-contact we have with many clients is our website. It’s great to see all our projects online in one place and we’re sure estate agents will enjoy browsing the site,” concludes Simons.