Winkworth’s latest episode of The Property Exchange podcast, London’s Super Suburbs, reveals that Winkworth uses a “butchers’ index” as a lighthearted way to define a super suburb.
In the podcast, Winkworth Chief Executive Dominic Agace says: “What makes a super suburb? A combination of factors – architecture, green spaces, great transport and a good local butcher. Someone told me recently that it was worth buying steak from the local butcher than the supermarket and paying a bit more, as it was directly supporting his house price.”
Queen’s Park, Blackheath, Putney, Wimbledon, Barnes, Chiswick, Clapham, Hampstead and Highgate are among the leading super suburbs where it would be far from a ‘misteak’ to buy, according to Winkworth.
Dominic Agace explained, “Queen’s Park is an evolution of Notting Hill, with big houses, a park, a Provenance village butcher, which has queues down the road, and the Milk Beach bar for a great Garibaldi cocktail. There is a growing trend as people move to areas where the lights are always on. The pandemic has turbo-charged that trend.”
He added, “Super suburbs are enduringly popular. There is a shortage of supply, with unique houses and large gardens. House prices in 2022 will outperform the rest of the London market and continue to accelerate.”
Russell White, director of Winkworth’s Putney office, one of the best performing super suburbs over the past year, said the area appeals to everyone from young professionals to retired people. “There are bars on the river, good restaurants and a great vibe,” added Russell.
“You can be in central London in 15 minutes. There are 2,500 acres of Richmond Park close by and good local schools, both state and independent. Lower Richmond Road has lovely coffee shops, pubs and the Parson’s Nose butchers. On a Saturday morning, there is often a queue outside. People support the local businesses here. Our local greengrocer is thriving.”
Properties will set you back an arm and a leg (of lamb) though, ranging from £250,000 for a studio up to £7m for a house.
Winkworth has more than 100 offices nationwide, including 60 offices across the capital, which includes the super suburbs.
The Property Exchange is presented by broadcaster and commentator Anne Ashworth.