Andrea has it spot on in the first line: ‘A potential vendor Googles you…’ And the key word there? Google.
Your business needs reviews in two places: on Google (where everyone looks, even if it’s only to find contact details, and on your own website. The reviews you need on your website? Your own, not those from a reviews site – that owns…[Read more]
Robin Bruce, HelpHound commented on the post, Purplebricks Canada in hot water over 'fake reviews' 1 month ago
The elephant in this room is why these businesses are using a review site – Trustpilot or Feefo – in preference to Google, given that Google is a) free b) has far more credibility in the eyes of the consumer and c) their reviews are seen by everyone, no matter the search?
Just wondering why any business would use an independent site when the world of reviews is so totally dominated by Google? Here’s our take on the whole issue: http://www.helphound.info/2017/02/review-management-in-2017-guide.html
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