Marketing
News covering the marketing of residential property, lead generation, buying and selling and business development.
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Rightmove revises revenue forecasts amid AI spending boost
A Rightmove trading update suggests revenue growth for 2026 will be 6% to 7%, compared with previously forecast 6% to 8% guidance.
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Tribunal reserves judgement as Rightmove legal hearing ends
A decision on if and how a £1.5billion legal action against Rightmove proceeds will be given in a few months.
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Rightmove sets out opposition to £1.5bn group claim
Rightmove argues that agents should each decide if they want to participate if the Competition Appeals Tribunal approves the case.
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BestAgent launches new membership club for hardworking agents
The exclusive club will recognises decent service standards, plus estate agents can earn a stake in BestAgent.
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Rightmove removes ‘misleading’ website wording after rival challenge
MyPorta's Mal McCallion challenged online claims about the number of property listings that appear on Rightmove.
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Rightmove and banks ‘hit by IT outage’
The portal was among a list of major websites affected by disruption at a Google Cloud facility.
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Three changes agents are making amid ‘challenging’ housing market
Agents are actively adapting the ways they are operating with buyers and sellers, says Guild boss Iain McKenzie.
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Major agency changes mailing list after complaint
Spicerhaart agreed to remove a customer from its mailshots database after being approached by the Advertising Standards Authority.
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US investor buys 6% stake in Rightmove as takeover rumours fly
Sachem Head, a leading US hedge fund, believes the portal's low share price is an opportunity.
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Zoopla signals AI-led future for agents as it returns to profit
The property portal’s chief executive Paul Whitehead suggests the brand is deploying AI 'more meaningfully' for agents.
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