Rightmove has released a new tool that enables tenants to booking viewings directly through its website following a pilot last year with a small group of agents.
Called Viewings Manager, the portal is now inviting member agents to sign up to the programme which it claims, following extensive testing, helps agents more easily schedule viewing appointments, cut down on tenant no-shows, pre-qualify applicants and receive feedback on properties.
Available to anyone with a standard membership package for free, there are already over 200 agents using the tool.
The tech asks prospective tenants to choose three potential appointment dates and times between 9am and 7pm and identify their employment status, credit history and confirm the minimum household income needed to rent the property.
Once booked, they are sent email and text reminders about the viewing, but are able to use a one-click cancellation button.
East Riding of Yorkshire agent Jon Myers of Quick & Clarke in Yorkshire says the tool has almost halved the number of tenant no-shows, as he says tenants are more likely to cancel if they can just click a button rather than having to call them, saving them time and improving the quality of tenant leads they receive.
Rightmove says the tool can’t integrate yet with estate agency CRM suites but an upgrade due next year will enable it to put bookings into agent’s diaries/calendars.
The system also works in tandem with Rightmove’s referencing service, which comes from Van Mildert, which it acquired in July last year.