Agencies & People
News covering the businesses, activities, people and personalities in estate agency and letting agency and wider residential property industry.
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Allied Surveyors Scotland expands into St Andrews
Allied Surveyors Scotland Plc has opened a new office in St Andrews and appointed Nigel Forrest as a Director to head the valuation department.
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IAM Sold reports £322.6m sales
Outsourced auction management provider, IAM Sold, is the largest independent residential auctioneer in the UK based on lots sold according to the EIG league table.
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Purplebricks is being caught up by rival YOPA says leading investment bank
Purplebricks’ growth is stalling and it’s being caught up by rival YOPA, say analysts at Swiss banking giant UBS It has released a research note that both highlights Purplebricks’ slowing growth and cuts the likely final market share in the UK from 15% to 12%. UBS has subsequently dropped its target price for Purplebricks from £3.05p to £2.85p. Shares in Purplebricks are currently trading at approximately £3.36p each. The bank has also reiterated its advice that investors should sell their shares in the company. As well as flagging up slowing growth for the hybrid agency, the bank says its Subject to Contact market share has been flatlining since September last year at approximately 5%. Raise questions “Given the importance of the Spring Market, we believe that this level of progress will be below management’s expectations, and will raise questions around the potential market share Purplebricks is able to achieve,” it says. UBS also says that one of its key competitors, Savills-backed YOPA, is beginning to catch up Purplebricks and now has 0.5% of the market, and that many hybrid and online agents are now offering ‘no sale, no fee’ options to customers, something Purplebricks does not. “Whilst [YOPA’s market share]…
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Humphreys of Chester increases market share
Estate agency Humphreys of Chester reports that it has taken the number one spot in its region for the fourth year running in respect of its sales business, as well as finishing 2017 as the top agent in Chester for lettings.
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IPS Estates announces partnership with SDL Auctions
IPS Estates has partnered with the Midlands auction specialist, SDL Auctions.
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Savills says YOPA is now 10th largest estate agent in UK – but by what measure?
Savills has claimed that YOPA, the hybrid estate agency it invested in last year, is now a top ten UK agency. The claim was made yesterday within its preliminary full-year results for 2017 in which it also said its multi-million pound investment into the agency was its largest to date within the tech sector. Savills claimed that YOPA has grown during the past 12 months to become the 10th largest estate agent in the UK, although it didn’t reveal how this was measured. After a long exchange between Savills and The Negotiator, we can reveal that last year Savills believes YOPA was the 10th largest estate agent by new listings, rather than existing listings, branches or employees. Savills has achieved the ‘top ten’ status for YOPA by comparing brands rather than groupings of estate agents such as Countrywide or LSL, whose combined new instructions from all their brands are likely to be considerably higher than YOPA’s. YOPA, which has approximately 100 local agents, also has some way to go before it can claim to be the largest agent by existing listings on Rightmove. It has 3,000 while Savills has over 6,000 and Purplebricks currently lists over 16,000. Newspapers’ cash In…
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Savills invests in two tech start-ups as it reveals bumper 2017
Savills has reported a bumper 2017 including a 7% jump in profits at its UK residential operation to £18.7 million, in stark contrast to many of its competitors including Foxtons. Group revenue, which includes both its residential and commercial property activities, increased by 11% to £1.6 billion on which it made a profit of £140 million last year, up 3.5% on 2016. Outgoing Group Chief Executive Jeremy Helsby (pictured, left) says a “resilient” performance by the UK residential team was “key to this result”. This business grew its turnover by 4% to £128.9 million, helped by more high-value property transactions in both UK resales and new homes and an increase in fees charged, all of which helped offset 3% fewer sales overall in the UK. Savills also says it sold 4% more properties within its ‘core’ London market, driven by plummeting prices in the capital which have helped re-start activity. Proptech The company has also revealed its latest proptech investments via its Grosvenor Hill Venture outfit, which it used to invest in online agency YOPA in June 2016. Savills claims YOPA is now the 10th largest agent in the UK, although it doesn’t reveal by what yardstick. The latest tech…
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Countrywide to refashion hybrid offering and beef up lettings
Countrywide’s plan to turn its business around has been revealed, including the company’s intention to relaunch its hybrid online offering. As part of its ‘back to basics’ plan, the company also says it intends to begin recruiting again at a local level and wants to revive its lettings business. “We are focused on restoring lettings capability back at regional, area and branch level and in our customer service centres,” the company says. “We believe that continued growth in the rentals market provides huge opportunity for operators who deliver the highest levels of compliance and service to landlords and tenants.” Other changes include plans to decentralise its operations, give branches more information to help them measure their performance against local competitors and relaunch its ‘hybrid’ online offering. Online players “Previous management believed that it too should offer a digital fixed fee proposition in order to compete with the online players,” the company says. “The resulting hybrid digital fee proposition, however, led to confusion for our customers who expected to receive a full service at a reduced fee.” The other key new focus for Countrywide will be to restore its revenue pipeline of ancillary income from services such as conveyancing and mortgages,…
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