A former Savills estate agent has launched a platform that will help sales and lettings agencies weed out tyre kickers and ‘no shows’ and also help serious buyers secure guaranteed early property viewings slots for £30.
ViewRabbit also asks agents and their vendor clients to honour paid-for viewings even if a strong offer is received for the property before their appointment has been completed.
The launch of the service has prompted claims that agents are to ‘charge viewers for viewings’ which is partially true; ViewRabbit leverages buyer demand for hot properties by charging a ‘nominal amount’ to be one of the first to view it.
The service also has a charitable angle to its offer – agents’ income from the service during the first month will be donated to one of three national charities after which agents can choose what they do with their commission payments.
Uber and Airbnb
Like Uber or Airbnb, ViewRabbit both takes a platform fee before passing the remaining income to the agency and asks people using the service to rate the agents they meet.
The company has signed up several agents including LeaderFox in Poole.
Michael Riley (main pic, right), CEO of ViewRabbit, says: “We strongly believe that buyers, tenants, owners and agents can benefit from evolving how agents get paid.
“Agents provide a service to two separate sets of people for one transaction.
“How agents get paid around the world and what share is paid by whom, creates a huge difference in how owners and viewers are treated and therefore how agents are perceived.”
To be one of the first to pilot the service visit its website.