If you look and act exactly the same as every other estate agent, 2016 could bring you many challenges, says Steven Hilton. So you need a plan.
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Pressing matters
If you crave brand recognition and increased business, you need to invest in Public Relations, says Sheila Manchester.
Read More“Best foot forward”
"Best foot forward" says Jerry Lyons – it’s time to challenge the media’s negative view of the industry.
Read MoreMarketing is from Mars, PR is from Venus
As an estate agent, marketing is in your DNA. You are good at understanding what makes people buy, sell, rent and let property. In fact, if you’re still in business, having survived…
Read MoreAgents taking a battering
Adam Walker says estate agents are like fish and chips – battered and (w)rapped by the press!
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