Agent makes lone stand against landlords who advertise direct on property portals

Newcastle-under-Lyme letting agent Rocket Homes Rentals has locked horns with the two largest property portals over listings by two local student lettings companies. It says they are advertising on the big portals even thought they are landlords who only market their own properties. Hybrid agent/landlords like these are springing up across the UK at the moment to enable a single landlord, or group of landlords, to bypass letting agents entirely and advertise their properties to rent directly on the large portals. Rockett Home Rentals, which has a single branch in Newcastle-under-Lyme but covers Crewe, Stafford and Stoke on Trent and has been in business since 2003, says its two rivals are advertising on Rightmove and Zoopla. “I’ve talked to both portals and no matter how they want to dress this up, they seem happy to let these ‘agents’ list because they have paid money and that’s it, regardless of how their business works,” says director Bill Rockett (pictured, below) “The only properties they have are the ones they own – they’re not an agent for anyone and they don’t service any customers except themselves. “It worries me that in the small area around my business I’ve seen ‘agents’ like this…

Read More »