Zoopla buys another agency tech provider

If Brexit has damaged the property market this year then Zoopla has managed to dodge the worst of it, its full year results reveal. Profits at parent company ZPG increased by 44% to £36.7m in 2016 while revenue jumped by 84% to £197.7m. Revenue from agents is up by 5% and the number of agents listing with Zoopla increased by 10% this year. ZPG says all its sites, which includes Zoopla, PrimeLocation, uSwitch and recently-acquired agent software provider PSG, totalled 600m visits over the past year. PSG is not its only tech acquisition. ZPG also reveal that it has bought Essex-based cloud agency website design provider Technicweb. ZPG hasn’t quite seen off the OnTheMarket threat despite the upbeat full year results. During a webcast this morning ZPG said its portal-only revenue is down 1%, due to both ‘churn’ created by OnTheMarket and ‘other headwinds’. But it is clear from the results that the purchase of PSG has been a major plank in ZPG’s strategy to grow its agency customer base by luring back OnTheMarket switchers, and today’s announcement that Welsh agent Robert and Co has returned to Zoopla from OnTheMarket would seem to confirm this. The Newport based company said ZPG’s PSG…