ZPG
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Marketing
ZPG to be sold for £2.2 billion to international private equity firm
Zoopla's parent company ZPG is to be sold lock-stock to a huge but relatively obscure global private equity firm for £2.2 billion.
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Latest property news
What’s behind the 15% jump in value of ZPG shares?
ZPG shares have been rising dramatically recently but then suddenly dropped off despite the portal group announcing increased number of returning agents.
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Latest property news
ZPG sells off Hometrack Australia to Oz portal giant the REA Group
Hometrack parent company ZPG has sold the property data firm's Australian operation to Oz portal giant the REA Group for £70m.
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Latest property news
Will every agent eventually have to list on all three portals?
As Yorkshire market leading agency Manning Stainton decides to be on Rightmove, OnTheMarrket and now ZPG, many agents now feel under pressure to follow suit.
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Supplier advice
Show off your assets
Suzie Pattison, MD of Ravensworth, shares her top five tips for making your brand stand out in a competitive market.
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Supplier advice
Spring clean your business finances
Your business's energy bills never seem to get smaller – do they? Well they can if you take some time to review your options for changing supplier, as Claire Osborne of uSwitchforBusiness explains.
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Latest property news
OnTheMarket founding agent Chestertons signs with ZPG
Chestertons, one of the founding agents of property portal OnTheMarket (OTM) and one of London’s largest branch networks, has returned to Zoopla after a three-year hiatus. Its 32 branches have started listing on ZPG’s two websites with immediate effect as well as continuing to appear on Rightmove and OTM. A spokesperson from OnTheMarket said: “”Chestertons remains a valued and supportive estate agent customer of, and shareholder in, OnTheMarket and indeed has recently chosen to sign a new 5-year listing agreement with us.” Chestertons is one of a growing number of agents now listing on all three platforms after OTM lifted its ‘one other portal rule’ following its listing on the AIM stock market. “We’re excited to be returning to ZPG and having all of Chestertons properties listed on all four of the UK’s main property websites, which will benefit both our customers and our business,” says Allan Collins, CEO of Chestertons. The company, which founded OTM alongside several other high-profile agents including Knight Frank and Savills, is not the only agent to have signed up with or returned to ZPG recently. The portal says a flurry of branches have signed a listings agreement with it in recent weeks including eight…
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Latest property news
uSwitch to become ITV’s Britain’s Got Talent show main sponsor
ZPG has signed a deal with Simon Cowell to make its household bills comparison site uSwitch the headline sponsor of his ITV prime-time perennial Britain’s Got Talent (BGT). The deal, which was signed with both ITV, Syco Entertainment and FreemantleMedia, will see uSwitch’s creative run before and after all the ad breaks during the 12th series of the show, which kicks off on Saturday, April 14th. ZPG says this will be aimed at inspiring and motivating consumers to switch and save money off their household bills. Presented by Ant & Dec and featuring David Walliams, Simon Cowell, Amanda Holden and Alesha Dixon, the BGT weekly shows are expected to pull in between 9.5 million and 13 million viewers. ZPG says the sponsorship deal, which is for an undisclosed sum, is the most expensive promotional agreement uSwitch has struck so far since it was founded in 2000 by Lord Milford Haven. BGT sponsors rarely reveal how much they pay to get into bed with Cowell’s TV juggernaut, but Dominos Pizza is reported to have spent £1 million in 2011 sponsoring another Cowell prime-time show, a short-lived roulette-based competition format called Red or Black? uSwitch advertises heavily on TV and other media…
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Latest property news
Will most agents soon be listing on all three property portals?
Franchising corporate giant Hunters is the latest large estate agency group to sign up to all three property portals after confirming it had begun listing its properties via OnTheMarket (OTM). The company was one of several key industry brands to sign up to the portal last last year for a long-term deal on condition OTM successfully floated on the London Stock Exchange’s AIM market. Before the flotation OTM said it would drop its controversial ‘one other portal rule’ once its shares had been listed. This has prompted an increasing number of agents, therefore, to sign with all three portals. Like Hunters, which has 200 franchised branches across the UK, this includes Chancellors and Douglas & Gordon, with more expected to follow soon. “We are pleased to be able to offer this huge benefit to our customers who can rest assured that with Hunters, their properties will be marketed to the widest possible audience,” says Glynis Frew, Hunters’ CEO (pictured, left). “Furthermore, as a franchisor, we are also delighted that this deal brings significant advantages to our 200 plus network of branches, who are very enthusiastic and positive about the news. “This is a fantastic addition to our service offering that…
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Latest property news
OnTheMarket targets independent agents as it launches war with ZPG
OnTheMarket has come out fighting five days after its stock market flotation, telling its new City backers that the company is to target independent agents and has already signed up 81, with more in the pipeline. “The estate agent sector is highly local in character and early indications are that we are on track in terms of creating local momentum in the marketplace up and down the UK,” says Ian Springett, CEO of OTM. “The core proposition of the business remains the creation of an agent-backed, full-scale property portal to disrupt what is otherwise a duopoly of Rightmove and Zoopla by offering a premier search experience to consumers whilst charging sustainably fair prices to agents.” But the portal also says it is targeting larger estate agency groups and has already to signed up its first a to five-year deal since launching on the AIM stock market. This is the 18-branch agency Butters John Bee which, as well as signing up to OTM, has withdrawn its listings from ZPG’s portals. The agency, which has branches across Shropshire, Cheshire, Staffordshire and the West Midlands, was bought by the SpicerHaart group in September last year. Butters John Bee is essentially now aligning itself…
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