An advert made by OneDome for its flagship HomeBuyer Service, which highlights the stress of buying a property, has struck a chord with audiences amassing huge numbers of views on YouTube.

The tongue-in-cheek video is set in a classroom and portrays a group of homebuyers learning unconventional techniques to help them deal with the high levels of anxiety associated with a home purchase.

The instructor suggests that one of the best coping mechanisms is to breathe into a paper bag.

Mayhem

Amidst the ensuing mayhem, a woman steps forward to tell the group that by combining essential services like mortgage and conveyancing into one integrated package, OneDome makes the homebuying journey both simple and worry-free.

Our goal was to create an ad that not only entertained but also resonated with anyone familiar with the challenges of homebuying.”

According to OneDome, the ad’s unique mix of humour and relatability has made it a viral sensation and has drawn a huge amount of attention to its HomeBuyer Service.

Babek Ismayil, CEO and Founder of OneDome, said: “Our goal was to create an ad that not only entertained but also resonated with anyone familiar with the challenges of homebuying.

“At OneDome, we believe the process should be straightforward, transparent, and stress-free. The overwhelming response to this campaign reinforces the value of our HomeBuyer Service in transforming the experience for homebuyers.”

OneDome’s HomeBuying Service is a digital property platform that enables home buyers and sellers to conduct end-to-end property transactions online.

Watch the video