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Digital sales platform aims to go global

With phenomenal half-year results reported, Ireland-based online property sales platform Offr eyes global expansion with USA, South Africa, Italy and UAE all in its sights.

The Negotiator

offr farrell phil

Digital property sales platform Offr is planning to expand globally after it recorded a 55% growth in properties for sale across the UK and Ireland through its service during the first six months of the year compared to the same period in 2021.

The proptech firm has also seen a 22.5% increase in the average number of daily offers submitted year-on-year, with the average number of offers per property sitting at an average of 13 in 2022.

Investment from the National Association of Realtors (NAR) in the USA has paved the way for its US market entry. Meanwhile three other countries are in the early stages of launch, including South Africa, Italy and the United Arab Emirates (UAE).

All offers submitted through Offr must be fully qualified, with information on funding details, buyer position, proof of funds, AML checks and ID verification all in place before the sale proceeds.

Philip Farrell (main pic), CCO and Co-Founder of Offr, says: “Our platform is perfect for ensuring that agents never miss a potential vendor or buyer – and there’s no risk of voicemails going astray and offers not making it into the system.

“Agents can use the platform to accept offers for straightforward purchases or bids for auctions, speeding up the process for potential buyers with a complete digital solution.”


Farrell adds: “By 2025, we believe that 90% of all property negotiations will be conducted digitally. As the market softens, the gap will widen between progressive and able agents and ‘also-rans’. It is vital that agents adopt new technologies that speed up the home buying and selling process to meet the needs of digital consumers, or they face losing market share to more tech-savvy agents.”

July 26, 2022

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