SEO
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Features
SEO… PR… They are all connected
In recent years, the public relations industry has been revolutionised, largely thanks to the power of social media, says Tara Dulake. It lets us publish our thoughts on an event instantaneously, which, in the world of PR, massively helps in alerting audiences of things they need to know.
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Features
Content and conversion
Do you measure your bottom line? Nelly Berova MD, Art Division, offers seven digital marketing secrets that will put yours in better shape.
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Features
Big-up your blogs
The blog’s written and posted… now, says Nelly Berova, MD, Art Division, bring on the readers, with five steps to blogging heaven.
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Features
On the plus side
Caroline Steer is rather curious about Google+. Does it really offer a plus – or a minus – for your local estate agency business.
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Marketing
Want a new website?
What does it take to build a really great, successful, professional estate agency website? Marc Da Silva reports.
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Features
Beauty and power
You want a gorgeous website, says Jeremy Tapp, but it’s what’s under the bonnet that really counts.
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Features
The Website Cup: Independent –v– Corporate
Yes, says Jeremy Tapp, it’s a game of two halves – and smaller agencies can win.
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Features
Email marketing for agents
Email marketing remains highly effective if you know what you are doing. Marketing expert Ian Laverty, Managing Director at Ingenuity, offers his advice on how you can maximise your email marketing campaigns.
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Features
Comment: ‘Don’t forget portals are about traffic as well as listings’
Can the online ‘disrupters’ get any traffic? Nigel Lewis shares his views.
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Features
Seven SEO ways to beat portals at their own game
To win your Google group, says Jeremy Tapp, don’t do SEO!
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