Recently-revealed property portal WeAreTheMarket.co.uk has signed up rugby legend Jason Robinson (above) as its launch brand ambassador.
As The Negotiator reported last week, We Are The Market is taking a novel approach to establishing a property portal by focussing on local and regional independent estate agents who are invited to back the portal on their patch.
Robinson, who was part of the 2003 squad that won that year’s Rugby World Cup and is often described as England’s greatest winger, is working with the portal’s team to promote the platform during run up to its official launch next month, initially in the Midlands.
“We Are The Market is leading the way in providing a more localised property search, somewhere that people can find the best property stock in their area first and gain a valuable insight into the local area,” says Robinson.
“The team is building a portal that is all about the property, locality and the independent agents themselves – surely a winning combination? “Property has been a passion of mine for years and I have a lot of respect for what the team is working so hard to accomplish.
“When I first talked to the founders of We Are The Market, I felt an affinity with what they were aiming to do.
“Now is the right time to focus on the needs of each local area, especially given the effect of COVID-19 on our communities, and deliver what buyers and renters need during their property journeys. I’m proud to be part of the team who has decided to tackle the status quo of property searching.”
The portal’s co-founder Mike Cleary (left), says: “We’re delighted to be welcoming Jason, a natural born winner, to our team as a brand ambassador.
“His knowledge of what it takes to prevail in the most competitive of environments will be a constant inspiration for us along this journey.”