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Agencies & People

Another independent estate agency sells up, this time in Suffolk

Halford Wetmore in Southwold is to be rebranded as a Winkworth branch although founder Daniel Wetmore is to remain with the business.

Nigel Lewis

independent estate agency

Another independent estate agency has sold up to a corporate, this time in the Suffolk seaside town of Southwold.

Halford Wetmore has been bought up by the local Winkworth franchisee for an undisclosed sum, 13 years after it was first registered as a company.

Run by Southwold’s longest-serving estate agent Daniel Wetmore (pictured, above), the independent has been a leading sales and lettings agency in the town for many years and is the official outpost of the Guild of Professional Estate Agents. Daniel, who has worked in the industry for 30 years, is also a Fellow of NAEA Property.

His branch in central Southwold is to be rebranded as Winkworth and is to become part of the franchising giant’s local operation run by Jamie Moore and Kylee Cates, who set up shop in Poringland near Norwich in 2018.

Winkworth network

Since then their business has been the fastest-growing franchise within the Winkworth network.

Daniel Whetmore is to stay on at its new Southwold branch as a consultant to ensure a “smooth transition for the business and its clients”.

He will be working alongside local agent Stuart Tricker who is to join the Southwold operation as a branch partner.

“Southwold has a strong property market, which is particularly popular with London buyers looking for second homes, and there is no other agent locally that can provide a direct link to London buyers like Winkworth can,” says Jamie Moore (left).

“Naturally, we felt this was the perfect opportunity to tap into this market and we’re thrilled with the support we have received from Winkworth to help us grow.”

July 16, 2019

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