Leading industry figure Kristjan Byfield has invited estate agents from around the UK to join him in a new initiative to launch a support campaign for the public around the social media hashtag #AgentsHereToHelp.
This, he says, is a once-in-a-lifetime opportunity for estate agents to improve how they are perceived.
Byfield, who runs London estate agency Base Property Specialists, is in the process of establishing a Facebook page where agents can host live Q&A style events.
During these, consumers can ask questions about the property market and agents can share their knowledge and experience.
He has already persuaded 20 estate agencies to sign up to the project and commit to hosting one live event a month.
These include agencies such as David Lee, Keller Williams, Roseberry Newhouse, Danelaw Real Estate, Maurice Kilbride, NestledIn, Normie & Co, Jackie Oliver & Co, McDowalls, Mr Green, Ferndown, Robinson Michael & Jackson, Logic Estates, GoView, Dreamview, Stones and franchisees of both Fine & Country and Belvoir, as well as his own company.
“In these uncertain times, people are desperate for help and information – especially when it comes to their home,” he says.
“Trapped indoors, trawling social media and the news- but rarely finding the answers they want or need.
“I feel passionately, therefore, that there is currently a unique opportunity for agents to come together and engage with the public like never before on social media.
“That is why I am calling for agents and suppliers to back our #AgentsHereToHelp initiative.”
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