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Estate agency sells apartment via property raffle on Rightmove

Inspire Sales & Lettings has taken the unusual step, offering 50,000 tickets at £5 each to win the property, which is listed a 'new instruction'.

Nigel Lewis

inspire-raffle raffle

Estate agents around the country have been watching with some trepidation as the number of homes sold via a property raffle have increased.

But one agent in Northamptonshire has decided that it’s better to join them than beat them.

Two-branch Inspired Sales Lettings, which has offices in Bletchley and Milton Keynes in Buckinghamshire, is selling a two-bedroom property not through private treaty but via a raffle including on Rightmove, where it is listed at £5.

This makes the portal an unwitting promoter of a property raffle, although in the past Rightmove has taken down such adverts including in 2017, when a castle was offered for sale on the portal in a similar manner.

£5 a ticket

Inspired is offering the apartment in the Far Cotton area of central Northampton for £5 a ticket. The raffle will be held on 31st May at 2.48pm or when the last ticket is sold, whichever is sooner.

It is listed on the company’s website as a ‘new instruction’ saying that 50,000 tickets are on offer, valuing the property at £250,000.

The listing is also on US platform Raffall and sounds and look like a traditional listing in many ways including links to a Matterport 360-degree tour, and plenty of admiring copy about the flat.

“The apartment boasts high ceilings and large windows letting in natural light, it has been refurbished providing new flooring, neutral coloured painted walls, refitted kitchen area and refitted bathroom and part tiled walls,” it says.

If the agency fails to provide a prize, the winners will receive a share of the compensation amounting to 75% of all ticket sales.

Raffles are now regulated by Trading Standards. 

February 5, 2021

One comment

  1. As a native of Northampton I wouldn’t exactly say it’s close to the General Hospital or the University and it certainly isn’t in Far Cotton!

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