eXp UK signs two agents to new brokerage model with ‘more to come’

eXp UK has revealed the first estate agency brands to have joined under its new ‘brokerage’ model – Hertfordshire-based estate agent Mackays and Midlands-based Billingham & Co.

The Neg revealed at the beginning of the month how the self-employed agent platform wanted existing branch-based estate agencies to convert to the US-style self-employed ‘umbrella model’ that can absorb both technological and regulatory costs.

PARTNER BUSINESS

The idea behind the firm’s ‘brokerage’ model is for traditional high street estate agencies with an employed workforce to become an eXp partner business, and to transform their valuers & listers into self-employed agents in association with the eXp brand, whilst also keeping their existing brand.

Under this model business compliance such as anti-money laundering rules and GDPR would be supervised and guided by eXp UK while technology like lead management systems and CRM tools would be developed for agents with a nominal monthly fee.

Now Mackay Property – a single office agency in Sawbridgeworth, Hertfordshire, founded and owned by Adam Mackay – and Matthe Billingham of Midlands-based Billingham & Co have decided to partner their business with eXp.

Adam Day (main picture, left), Head of eXp UK, says: “We’ve already pioneered the introduction and growth of the supported self-employed model within the UK property sector and this has been incredibly successful in its own right.

“Our brokerage model is simply an evolutionary step in this process and one that offers further choice, flexibility and opportunity to agents in what is both a challenging and competitive market.”

PROUD AGENTS

Adam Mackay (main picture, right) of Mackay Property, says: “I’m super excited for Mackay Property to be the first business to join eXp. Fourteen years ago, when I started Mackay Property, my goal was to create a team of driven, passionate and proud agents.

“My vision was to really make a positive impact and help change the industry for the better. I feel this is the perfect partnership to bring that vision to life.”

And Matt Billingham, of Billingham & Co, adds: “This new relationship will supercharge our marketing, brand, and presence and free our team of agents to focus solely on our clients without having to worry about bureaucracy.

“The support and responsiveness of our new extended team at eXp has been world-class and we look forward to demonstrating our new brand power in 2024”.

Watch Adam Day and Adam Mackay talk about the latest deal HERE.