Lomond rebrands with ‘Property Wisdom at Work’ as new motto

40 acquisitions, 40,000 properties and 1,000 staff – estate agency giant marks triple milestone by revealing next phase of expansion.

Ed Phillips, Lomond

Lomond has marked its second anniversary by unveiling two new initiatives that will spearhead the next stage of its expansion plans.

Co-created at the beginning of 2021 when property powerhouses Lomond Capital and Linley & Simpson joined forces, the business has now raced past three major milestones on its growth journey.


The company has completed 40 acquisitions at an average rate of one every 18 days; propelled its rental portfolio stretching from Aberdeen to Brighton through the 40,000 barrier and taken its team of people to more than 1,000.

Now it has announced a brace of major developments – injecting new services into its Lomond Investment Management department, alongside the unveiling of a new brand and website for the group.

Lomond Investment Management adds an extra dimension to its suite of services by offering dedicated support to developers, receivers, investors and trustees spanning the build-to-rent, single-family housing, lettings, and offshore markets – with a focus on maximising return and mitigating risk.


With UK-wide coverage, it pools expertise in front-end letting and management, block and estates management, portfolio sales, consultancy and financial appraisal, finance, and bespoke reporting.

LomandThe second development sees the business, formerly known as the Lomond Group, being branded simply as Lomond going forwards as part of its new identity and strapline “Property Wisdom at Work”.

Ed Phillips (main picture), Chief Executive of Lomond, says: “It’s important we gain and retain a competitive edge in our sector as we continue to expand our business organically as well as acquiring high quality businesses into our existing network and larger agencies to act as a ‘hub’ for new locations.

“We will also continue to develop new business-to-business services alongside Lomond Investment Management and invest in the latest technology to power our regional brands.”

“Our new Lomond website has been launched and over the coming weeks our new messaging will further come to life as we weave this through key customer journey touchpoints – from portals and digital advertising, to campaigns, email marketing and print collateral.

 “An intensive programme to develop and roll out new websites with a brand-new customer portal for every one of our regions, is also being finalised.”

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