Spectre gets social – new app for estate agents

Estate agent customers of Spectre and Street.co.uk can now benefit from automated social media posting through an integrated publishing tool purpose-built for the property industry.

Auto.social has been built directly into the Spectre platform and allows agents to put their social media posts on autopilot – saving huge amounts of time while ensuring their channels are always up to date and active.

The suite of features includes automated weekly or daily posting to Facebook and Instagram’s feeds and stories, access to pre-designed post templates with agency branding, automatic posting of 5* reviews and bespoke link trees.

Next level marketing

As part of the partnership, Spectre will invest in product development to take social media marketing to the next level, with feature updates and deeper integrations into the Street Group ecosystem.

Co-Founder of Spectre, Heather Staff, commented: “Social media is an extremely effective marketing channel for many of the most successful agencies out there. It’s a core USP against agents who don’t use social media effectively or at all, which is exactly why Auto.social makes it easy for any agent to raise their game.

“We’re committed to developing new innovations to help agents find efficiencies in their day-to-day operations and win more instructions. The team at Auto.social share those values and we are delighted to be working closely with them to help shape the future of estate agency marketing.”

Free trial

Auto.social is completely free for agents to trial for 30 days – with no credit card details or contract required.

Alongside a 30-day free trial, both Spectre and Street.co.uk customers benefit from a discounted subscription, at £35 per month per branch, which is a huge 40% off the existing price.

Auto.social is also available to agents who aren’t customers of Spectre or Street.co.uk at £59 per month per branch.