Former Countrywide senior executive Vince Corley has joined Cardiff-based identity verification start-up Credas as a non-exec director on top of his existing role at Nick Dunning Associates, where he heads up its sales and financial services teams.

Credas, which is headed up by former GoCompare executive Rhys David and launched in May last year, is a smartphone app which enables estate and letting agents to use facial and document recognition software to speed up and simplify identity verification, and also reduce the cost of complying with Anti Money Laundering (AML) and Right to Rent rules.

“Customers are often put off by the verification hoops they have to go through to rent or buy a new home. Credas solves all of these problems in a simple app-based solution,” says Vince (pictured, left).

“The cutting edge facial recognition technology Credas uses is amazing and the integration of this product into agents’ systems will alleviate the administrative burden and time wasted for both agents and customers alike.

“It is a game changer in the market and I’m proud to help take the business to the next stage.”

Vince joined Countrywide in 2004 where he held several senior positions including Acting Managing Director of its Estate Agency Division and, towards the end of his time there, National Sales Director of Financial Services.

He was one of several senior former Countrywide executives to join Nick Dunning’s acquisition-hungry outfit alongside Graham Harrison and Matt Hewitt.

“Having someone with Vince’s experience and knowledge is a great boost for us,” says Rhys Davis (pictured, right).

“His understanding of our product and the difference it can make to the property and lettings market is very validating and we can’t wait to start working with him.”