data
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Latest property news
BLOG: Data ‘cornerstone’ of property marketing now, says tech senior
Richard Combellack says there’ a transformation in the way that properties are being marketed with data emerging as the cornerstone of success.
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Latest property news
New Hometrack platform to help agents sharpen up valuations
Standard data now also includes other property information including property attributes, year built and energy performance.
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Business tips
Taking the lead
Leads are the lifeblood of agency, but what happens when leads dry up? Lisa Isaacs talks to the companies who help generate and nurture new business.
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Features
Mining data gold
With a dearth of property following the housing boom, agents are now scrambling to find new instructions. The solution could be at their fingertips, says Richard Reed.
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Features
Local knowledge is power
The fight to generate leads and win new customers has never been fiercer, says Richard Reed, but data technology offers a way to stand out from the crowd.
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Features
Local knowledge – how property market data wins business
Media headlines such as, “Hopes that the property market has a spring in its step” or “Housing market worst for 20 years” may capture eyeballs, says Kate Faulkner, but successful agents use the data behind the headlines to win business.
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