Estate agency? A child could do it, claims Channel 4 programme

Some people claim being an estate agent is child’s play, but a Channel 4 series set to start this week is to discover whether that’s true. Called When I Grow Up and starting this Thursday, it follows a group of  primary school children aged between seven and nine years old who are put to work running parts of three different businesses including a branch of estate agency chain Hunters. This week the children are let loose on Hello! Magazine; the week after that they help run the Montezuma chocolate factory; and the final programme features six kids working at Hunters as sales agents. The programme, which was shot over six days and required the children to work for four hours a day, includes training sessions with Hunters’ CEO Glynis Frew on how to sell property. The hour-long episode of the show featuring Frew makes for hilarious viewing, particularly because she and her staff take the children and their ideas deadly seriously despite their sometimes off-the-wall suggestions. The show’s producers claim When I Grow Up is more than just light entertainment and is designed to show how children from all kinds of backgrounds can have their attitudes changed through exposure to…