online marketing
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Features
What’s your strategy?
Nelly Berova explains the importance of strategic marketing planning – in eight clever moves.
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Features
Signed, sealed, delivered
If you think marketing should all be online, think again, says Richard Reed. Some of the most effective ways to reach your market are still printed, posted – and nailed to a gatepost.
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Features
How to unlock the landlords
Marketing specialist Nelly Berova’s seven-step guide to finding more landlords for your letting agency, post-lockdown.
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Features
Focus… focus… focus
In this time of unprecedented fear - for citizens and businesses worldwide - the message to estate agents is to use your period of isolation wisely, says Nelly Berova.
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Features
Why every agent’s online marketing should be razor sharp
Barbers have a penchant for the cut-throat razor – and now it seems the same can be said for the estate agency business, as the old-school agents get left behind, says Adam Walker.
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Features
The 3 rules of winning the digital marketing game
Houses don’t sell themselves, says Joanne Christie, but an effective online marketing strategy could net those buyers and bring in more sellers.
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Latest property news
Online marketing strategy vital for estate agency success
A new survey of over 4,000 homeowners by Zoopla Property Group (ZPG) reveals that 94.2 percent expect their agent to automatically maximise the marketing exposure of their property, which includes listing the property on the major property websites.
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Features
The Website Cup: Independent –v– Corporate
Yes, says Jeremy Tapp, it’s a game of two halves – and smaller agencies can win.
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