Home » COVID-19 support » Thumb twiddling? Not for this resourceful agent who is offering free videos to the industry
Agencies & People

Thumb twiddling? Not for this resourceful agent who is offering free videos to the industry

Ben Moore of Esme Properties has been producing videos for just a few days but has already had his offer taken up by half a dozen agencies around the UK.

Nigel Lewis

estate agent

An under-utilised estate agent in Yorkshire has launched a service for fellow estate agents that offers agents, for free, branded information videos about Coronavirus.

Blackpool estate agent Ben Moore, who runs Esme Properties, has produced a range of videos offering members of the public advice and information about managing the ‘new normal’ of living and working from home including keeping children amused, entertained and educated, and feeling trapped at home.

The videos, which he presents, are available as white labelled video content for agents to send out to existing customers and prospects while the market is mothballed.

“The content aims to add value to communities in a digestible way, and isn’t necessarily built around property specifically,” says Ben.

“Having consulted with many Estate Agents over the course of the last six months, anecdotally, I believe it’s universally accepted that well thought out content, and a social media strategy executed with consistency is important.”

Joe Wicks

Ben, who made his first video only a few weeks ago, says his wants to emulate the success of Youtube stars such as fitness coach Joe Wicks and boxing promoter Eddie Hearn.

And estate agents are already taking up his offer including Harrisons Residential in Sittingbourne, Belvoir (Southampton), Sawdye & Harris (Dartmoor), Carter Reeves (London), Hizzy Property (Ipswitch), Anderson Estates (Slough) and Charles David Casson (Chelmsford).

“With the challenging and uncertain position we all find ourselves in at the moment, more people than ever are turning to social media for answers. I want our agents to be there to give them,” says Ben.

For more information call Ben on 07533873817.

Watch Ben

March 31, 2020

What's your opinion?

Please note: This is a site for professional discussion. Comments will carry your full name and company.

This site uses Akismet to reduce spam. Learn how your comment data is processed.