Columns
-
HOUSE PRICE ANALYSIS: Slower property price growth can hold movers back
Property market expert, Kate Faulkner, reviews latest industry data which details how slow long-term price growth is impacting owner equity and the ability to move.
Read More » -
REGIONAL PROPERTY PRICES: A differing picture across the UK
The latest data shows how regional property prices are performing quite differently across England, Wales, Scotland and Northern Ireland, reports Kate Faulkner.
Read More » -
How to analyse an estate agency website’s SEO – step by step
If you’re wondering why your estate agency website isn’t getting the hits you were hoping for, start with an analysis of your site’s SEO – Nelly Berova shows you how.
Read More » -
MARKET UPDATE: House prices and the economy – it’s complicated!
Kate Faulkner reviews the latest house price indices in the context of the current economic ups and downs.
Read More » -
GUIDE: Content marketing strategy for estate agents
Successful content marketing for estate agents requires a clear strategy with specific goals designed around your audience. Read these top tips from Nelly Berova of Art Division.
Read More » -
GUIDE: ‘Why estate agents should outsource their marketing’
Looking to grow your estate agency? Outsourcing your marketing might help you scale up – letting you concentrate on the business of selling and letting homes.
Read More » -
‘Young ambitious estate agents face too many barriers now’
Adam Walker discusses the political and economic challenges around recruiting new young agents into the property sector.
Read More » -
ANALYSIS: Property supply and demand ‘looking good’
According to the forecasts, the property supply pipeline is looking as good as demand for the coming year, writes Kate Faulkner.
Read More » -
The Ombudsman Files – Reckless tenant referencing leaves landlord fuming
Rebecca Marsh examines the case of an agent's failure to disclose the results of referencing, which led to unpaid rent and a landlord claim.
Read More » -
How effective is email marketing for estate agents?
Email marketing is by far the best way of getting a great return on investment of any marketing tool, whether SEO, PPC advertising or social media.
Read More »
