Property sales tech company Openmoove is now offering free material information to both agents and sellers.

Every vendor who joins its platform will be provided with the material info at no cost to them or the agent.

Sellers are ‘onboarded’ at the point of valuation and buyers at the point of viewing, meaning compliance data is gathered as part of the agent’s existing workflow rather than as a separate administrative task.

Revenue share

Where the consumer chooses to take a service through the platform, revenue share goes back to the professional who onboarded them.

Material information is delivered through Openmoove’s CRM integrations, which went live across Rex, Street, Loop and Apex27 last month. Alto and Reapit are next in the plans.

A major overhaul of the homebuying system designed to speed transactions up and prevent fall-throughs, was announced last month.

The Government said the changes would cut buying times by four weeks, and save first-time buyers an average of £650.

New sales packs, earlier binding agreements, and digital tools would halve the number of sales that fall through, it was claimed.

Too many people are trying to commercialise something that should simply be part of doing the job properly.”

Ross McKenzie, Co-Founder of Openmoove (pictured), says: “The government reforms are asking the industry to front-load the transaction and give movers information earlier, and the response from parts of the market has been to work out how to charge for it.

“Material information is a compliance obligation. It is a given, not a product. Too many people are trying to commercialise something that should simply be part of doing the job properly, and every pound taken out of the consumer at that stage makes the transaction harder, not easier.

“We would rather remove the cost entirely and earn our revenue by providing a product, our communication app, that deserves it.”

Openmoove has also confirmed it will shortly announce a development relating to property searches.