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OnTheMarket signing up 22 estate agent branches every day

Latest figures from challenger portal show it now has 11,500 branches signed up to its service.

Nigel Lewis

OnTheMarket says it has now signed up 11,500 or on average 22 agents a day since it launched on the AIM stock exchange and says it has seen an encouraging number of agents convert from freebies to

The portal also says nearly 20 estate and letting agent firms with seven or more branches have signed up to list all their properties at OnTheMarket.com and promote the brand since the company’s IPO.

These include:

Kings Group (15 branches in London, Hertfordshire, Essex)
Richard James (9 branches, Swindon)
Anthony Martin Estate Agents (9 branches, SE London)
Merryweathers (8 branches, Yorkshire)
James Pendleton (11 branches, SW London)
Howkins & Harrison (7 branches, Northamptonshire)
Robert Oulsnam & Company (12 branches in/around Birmingham)
Pattinson (28 branches, NE)
Millerson (14 branches around Cornwall)
H&H Land & Property (10 branches, North of England/Scotland)
Fine & Country Midlands (8 branches)
Townends (21 branches in/around London)
Leftmove Estate Agents (13 branches, Lacashire)
Andrews (59 branches, national)
The Property Centre (9 branches, Glos/Worcs)
Beals (12 branches, Hampshire)
Bidmead Cook (11 branches, Wales)

As Zoopla did during the noughties, most of this growth for OnTheMarket has come from offering free listings under short term introductory trial offers with a view to converting these to full tariff contracts.

Ian Springett image“Our first stage of growth has been focussed on rapidly expanding our agent base and we are pleased that the latest increase to 11,500 offices highlights the strength of agent support for an agent-backed portal,” says CEO Ian Springett (left).

“With a scalable portal, strong funding and a progressive ramping-up of marketing activity, growth since IPO has accelerated and momentum is continuing. This gives us confidence as we look to the coming months.”

 

November 1, 2018

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