TikTok
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Marketing
First-time buyers ‘trust TikTok more than they do estate agents’
Lloyds Bank says social media platforms including TikTok have overtaken more trusted sources such as estate agents, lenders and brokers.
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Latest property news
TikTok to ‘revolutionise property searches and replace portals’
Big developer says video platform, favoured by younger social media users, is 'a game-changer' that will take over from existing search portals.
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Features
Tik Tok boom
There’s been an explosion in the use of property marketing videos in listings, delivered via social media, says Richard Reed.
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Latest property news
TikTok star accuses estate agents of racism when vetting tenants
Isaac Richman says he couldn't find somewhere to live because estate agents didn't believe a young black man could afford the rent.
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Latest property news
Industry leader urges agents to ‘move with times’ or face recruitment crisis
Digital platforms must be used for recruitment and flexible working offered to attract younger generation, Daniel Evans says.
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Latest property news
TikTok users taken to task over unqualified promotion of property sales
A warning to estate and letting agents exploring the video social app TikTok to sell houses – be careful what you say as you might be falling foul of the law.
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Latest property news
US ‘TV studio in your pocket’ app is catching on among UK agents – claim
BIGVU says its video recording app can be used to record, edit and upload videos to social media platforms via astonishingly few clicks.
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Features
Social working
Digital marketing expert, Nelly Berova, asks if you have the main bases covered in social media and lays out the ways to use them to best effect.
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Latest property news
Is this the first estate agency property listing to go viral on TikTok?
Post on the social media platform by East Midlands estate agency has now reached 1.4 million views.
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Latest property news
Estate agency’s property videos watched 1m times on TikTok
Fast-growing young estate agency says the social media platform is becoming a significant driver of leads for its partners.
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