Zoopla
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Marketing
Portal wars hot up as Zoopla goes on marketing splurge
The portal will have increased its marketing spend by 41% by the year end and this latest push will run alongside its eight-week national marketing campaign which is running until the end of June.
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Latest property news
Zoopla founder’s business ‘on brink of collapse’
Alex Chesterman's online secondhand car-selling enterprise, Cazoo, is reported to be close to going bust.
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Marketing
INTERVIEW: Zoopla boss reveals plan to stay ahead of resurgent OTM
Charlie Bryant tells The Neg that although competition is hotting up in the property portal market, he's got plans to maintain Zoopla's lead over its No.3 rival.
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Latest property news
Software giant launches free Property Valuation Reports
Houseful COO Riccardo Dawson says Alto's new report collates data from Zoopla, Ofsted, DLUHC and Ofcom and users can now filter the info by the radius of nearby properties and the number of bedrooms.
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Regulation & Law
FTBs facing huge affordability squeeze – but will Tories help?
Zoopla’s Richard Donnell says long-term fixed-rate mortgages could help first-time buyers but this is a cohort that needs Government support.
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Marketing
London’s largest property firm signs big deal with ‘agent friendly’ Zoopla
Dexters boss says he considers Zoopla to be an 'agent friendly' portal as he inks deal that includes valuations 'booster' tech add-on.
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Latest property news
Rents rising slowing but tenants still face affordability squeeze, says Zoopla
Zoopla’s Richard Donnell says there’d no immediate prospect that rental affordability will improve in 2024 despite rental inflation predicted to halve.
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Latest property news
Vendors still making big profits from property sales, says Zoopla
Homeowners who sold their property in 2023 made an average gain of £74,000 with Londoners seeing the largest capital gains at £137,000, according to the portal's senior researcher.
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Latest property news
First time buyers will ‘return to market during 2024’
Lower mortgage rates and a £20k 'discount' on average for FTB properties are set to persuade more people to get on the ladder, says Zoopla.
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Latest property news
Buyer demand up 11% as market makes strong start to year
Figures from Zoopla show buyer numbers are up in all parts of the UK, with London property sales leading the way.
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