Zoopla
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Marketing
Zoopla gives vendors greater ‘estate agency comparison’ powers
The portal's Chief Operating Officer Rich Hayes says sellers can now compare agents on the basis of number of similar properties listed and average selling time.
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Marketing
Zoopla latest portal to claim title ‘agents champion’
The portal says it was the first to put agents front and centre of its marketing campaign after Rightmove unveiled its 'game-changer' agents.
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Marketing
Zoopla claims 30% leap in new-build buyer leads
The portal says upgrades in the last 12 months have boosted its ability to generate quality leads from potential new-build buyers.
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Proptech
New Zoopla product to ‘unlock £2bn in leads for estate agents’
Prospect Plus connects motivated sellers with local agents using the portal's four million homeowner database.
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Guest Blogs
BLOG: ‘How did property portals get such a stranglehold on estate agencies?’
Glentree boss takes a long look at how the industry's marketing came to dominate property portals and what may happen next.
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Marketing
SIGNED: Big estate agency inks new three-year Zoopla deal
Tim Hyatt, Head of Residential at Knight Frank, says the portal plays an important role in presenting his brand to the widest possible audience.
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Marketing
EXCLUSIVE: ‘We’re not here to squeeze agents’, says Zoopla
Zoopla's COO Rich Hayes speaks to The Neg about the severe cost challenges agents are facing, and how the portal is approaching this issue.
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Marketing
Zoopla appoints former executive of collapsed car retailer as CEO
Paul Whitehead returns to the portal as CEO six years after quitting his role as Chief Strategy Officer and comes from failed car sales firm Cazoo.
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Marketing
Zoopla launches ‘first of a kind’ local ads featuring agents
Initially in the North West and West Midlands, ads will appear promoting two named local estate agents and their businessess, with other areas to follow next year.
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Marketing
Four million people have ‘claimed’ their home on Zoopla, says boss
The portal's COO Rich Hayes says Zoopla is on track to hit four million claimed homes during 2024 which is a 25% increase on last year.
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