A tech-enabled legal firm has launched that promises to disrupt both the legal profession and the estate agency sector with its new technology.
Scottish firm Aberdeins has a £1 million fighting fund to reach its goal which, once the technology and acquisitions are in place, will be the biggest upset for the country’s legal scene in many years, its founder Rob Aberdein claims.
He is one of the UK’s leading lawyers and has partnered with a group of leading Scottish business people to launch the new business which will grow both by creating and acquiring other businesses including estate agencies.
A spokesperson for the company has told The Negotiator that it wants to either acquire or develop estate agency businesses organically and then drive as much technology into all aspects of the offering as possible whilst preserving the traditional estate agency model.
“So 100% NOT Purplebricks or Yopa but 100% the Tesla of estate agency,” the company says.
Founder Rob Aberdein adds: “Make no mistake, our intention is to be disruptive and we know that won’t make us popular with everyone.
“But this is long overdue. Others who promised change have ended up turning into exactly the kind of firm they set out to displace. That won’t happen with Aberdeins.”
Aberdain has accused the current conveyancing industry and other sectors of the legal profession for being ‘arrogant and lacking both responsiveness and value for money’ when dealing with clients.
The company says an announcement on its estate agency acquisition or creation plans would be made imminently.