Columns
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How pay-per-click can do the trick for estate agents
Google PPC can get estate agents quick results especially if you are looking for more valuation requests, says property marketing expert Nelly Berova.
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Latest housing market indices analysed – “fairly flat”
Latest figures from the leading monitors of house price movements, show a mixed market, says property analyst Kate Faulkner.
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OPINION: Weak policing of bad landlords is the problem – not Section 21 evictions
Section 21 evictions have been blamed for the UK's rising homelessness problem, but in reality they are just the sympton of weak enforcement of existing rental sector laws.
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What would a Labour government mean for letting agents?
Adam Walker thinks victory is likely for Keir Starmer on 4th July and offers his predictions of how a Labour government will impact the PRS.
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KATE’S VIEW: ‘High rents are helping fuel first-time buyer activity’
Kate Faulkner says there is hope for first-time-buyers and with the help of Nationwide and Hamptons, has the statistics to prove it.
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The Ombudsman Files – Dual agency fees drama
Sellers made a complaint to The Property Ombudsman against an estate agent with whom they had signed a sole selling rights agreement. Rebecca Marsh explains.
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Latest housing market indices analysed – “Spring is sprung”
'Positive' is the recurring theme from all the leading monitors of house price movements, says property analyst Kate Faulkner.
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How to use video to improve your estate agency’s search results
Video is the perfect medium for property listings, but they can work much harder for you and your website, as Nelly Berova explains.
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Questionable practices lead to £11,000 award
A buyer calls in The Ombudsman over material information, or lack of it when an estate agent fails to mention a care home – and a conflict of interest.
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5 drawbacks of using AI for your estate agency business
From accuracy to a basic loss of the human touch, Nelly Berova looks at five key questions you should be asking before you adopt AI for your estate agency.
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