Although we normally focus on property prices at a regional level, I have been reporting these for some time and so far, things are the pretty much the same – apart from what’s happening in London.

The well reported North / South divide continues to be ‘flipped’ with the South hitting affordability buffers while the North still has an opportunity for property prices to grow as the following table shows.

The North West continues to perform well, albeit rising at around 3%, which is the long term average increase for property prices going back to 2005 and London continues to struggle with prices either not really moving at all or still falling year on year.

Overall, we are seeing indices ranging from 1 to 7 regions down out of 9, with the Land Registry showing 7, but it’s important to note that this data measures the market in late 2025, not whats happening currently.

This is also translating into how long it takes to sell a property across each of the regions and reinforces the need for properties to be listed at the right price.

Both Zoopla and Home.co.uk produce charts with the time to sell. These are great tools to use if you are outperforming these stats, so well worth checking how your agencies are performing versus the ‘average’. Do remember though that flats typically take longer so your figures may be skewed if this is the majority of your sales.

They are showing different timings as they are measuring the timing differently, so it’s more looking at any differences of opinion. From the data, Wales and the East Midlands are probably the two outliers in time to sell, apart from that there is broad agreement that the South is a more difficult market currently and it’s this that’s holding back prices.

According to Zoopla, the fastest to slowest selling regions are:

According to Home.co.uk, the fastest to slowest selling regions are:

For agents, this highlights the importance of benchmarking your own performance against regional averages.

Understanding how quickly homes are selling in your area, and whether your agency is outperforming the market, provides valuable evidence for vendor conversations. Most importantly, success continues to come down to realistic pricing, local expertise and an ability to explain market conditions at a postcode level rather than relying on broad national trends.