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Agencies & People

Easyproperty ‘star’ franchisee restarts agency after a trying few months

Rugby player Ian Watts had only just launched his fledgling business when the Coronavirus crisis struck but has now sold two properties.

Nigel Lewis

easyproperty

Rugby league star Liam Watts has kicked off his estate agency career in earnest after conducting his first viewings following the easing of lockdown.

The 29 year-old, who plays for West Yorkshire team Castleford Tigers as a prop, established his own estate agency W8tts Properties in January this year with the help of regional easyProperty boss Kelvin Brook, who is also a partner in his fledgling business.

He had spent the early months of 2020 getting the agency ready for launch before Coronavirus struck.

EasyProperty subsequently dropped its monthly licensing fee from £480 to £240 for the right to operate easyProperty’s franchise in and around the town of Castleford.

Watts was the first recruit from the agency’s tie-up with Rugby League Cares, a charity that helps players establish careers before their rugby playing days come to an end with training advice and training grants.

During the eight-week lockdown Watts has told The Sun that he’s been busy doing Zoom training sessions and also talking with Rightmove, who are presumably keen that he begins listing properties on its portal.

“Now the market is moving again, we’re trying to get as many viewings lined up as we can – already there are 13 happening,” he says. “That’s five on one day, five on another than three on another, they all came within a week or 10 days.

“We’re fully open for market appraisals, valuations and viewings and we’ve already sold several houses that were already on the market.”

His agency has four properties listed on the easyProperty site – two for sale and two listed sold SSTC. Watts’ celebrity status is helping the properties; his agency’s Facebook page already has 1,300 followers.

“Elite sportsmen and women have a determination and winning mentality that makes them very suitable for our model,” says easyProperty boss David Brierley. “They also have discipline and are used to being coached to be the best they can be. Added to that thy have a status in their community which people like and respect. We are delighted to have him in our camp and without him I would never have been to a “live” Super League game in Castleford or met Sonny Bill Williamson, the All Black & Rugby League star from New Zealand.”

Read more about the re-launched easyProperty business.

May 27, 2020

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