Marketing
News covering the marketing of residential property, lead generation, buying and selling and business development.
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Rightmove reveals Autumn marketing blitz including new posters
The portal is to return to TV with its Dunk ad but also launch a big national poster campaign with new creative material.
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Property portal merger slammed by agents worried about fees
Agents claim the merger of PropertyPal and Propertynews will create lead to higher prices.
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Portal backed by over 60 estate agencies to launch in NI
HomesNI, which has been created by company with strong connections to the property industy, says many local agencies want something new and fresh.
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Many agents ‘not filling in all material information’ within listings
Academic and senior valuer Helen Price has looked at over 100 listings and found many areas where agents are regularly not filling in many of the 12 fields required on Rightmove.
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Zoopla inks deal with UK’s biggest private housebuilder
Bloor Homes teams up with second largest property portal in exclusive 12-month agreement.
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Who blinked first? OpenRent and Rightmove sign new listings deal
Online lettings agent and the UK's biggest portal have been engaged in a weeks-long battle over listings fees, but Rightmove now says they've made up.
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Outgoing Rightmove chief replaced by blue-blooded staffer
After four years at Rightmove, Chief Financial Officer Alison Dolan is to be replaced by Ruaridh Hook, who is often seen in the society pages of upmarket magazines.
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Rightmove sees share price fall following OpenRent exit
The portal saw its share price drop nearly 5% after confirmation that the UK's largest lettings agency OpenRent was leaving.
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Rightmove confirms it has parted ways with OpenRent
The UK's largest lettings agency, OpenRent, which until now represented 8% of all Rightmove's rental property listings, will leave the portal after negotiations over pricing broke down.
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OnTheMarket signs up all EXP UK’s agents under one agreement
EXP UK signs up to advertise on property portal OnTheMarket saying it's backed the portal because it will soon eclipse both Rightmove and Zoopla.
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