Following increasing pressure over privacy, Facebook is changing for advertisers. Nelly Berova looks at what this means for you.
Read MoreCan photo enhancing really help improve your Rightmove stats?
The quality of your photographs can make the difference between a quick sale and a property that sits in inventory for months. KeyAgent, for example, claims one agent who used its photo-enhancing…
Read MoreShould estate agents trust Facebook with their business data?
Facebook is on a crusade to convince us that it really does care about privacy on the platform following the Cambridge Analytica scandal, says Tara Dulake, but what updates have been made…
Read MoreInvesting in inbound marketing
If you follow any marketing trends, you may have heard the terms ‘inbound marketing’ and ‘outbound marketing’, says Nelly Berova, but do you know the difference?
Read MoreFirst impressions count
Social media often serves as a ‘digital first impression’. So, says Tara Dulake, it is very important to keep your profiles up to date with the right information.
Read MoreThe market is pretty slow, so will marketing make any difference?
It’s no secret that the market is not as buoyant as any of us would like. The critical challenge facing most agents is that there’s too much competition all after a limited…
Read MoreDo online valuation tools create unrealistic house price expectations?
The first thing most sellers want to know is what their home is worth, so, says Joanne Christie, what is the real value to agents of online valuation tools?
Read MoreFacebook for new-builds?
Facebook has come a long way over the past few years, says Nelly Berova and now it’s proving very effective for marketing new developments.
Read More