Marketing
Longer-read articles about marketing residential property, lead generation, buying and selling and business development.
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Why phone bidding at property auctions can be a tough call
Symonds & Sampson’s September auction was packed with bidders for 23 lots in Dorset and Somerset.
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Why every agent’s online marketing should be razor sharp
Barbers have a penchant for the cut-throat razor – and now it seems the same can be said for the…
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Are estate agent blogs really worth the effort?
Blogging can demonstrate your expertise at every stage of a potential client’s buying process, says Nelly Berova. Here’s how to…
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Have estate agency boards had their day?
Agents love them, residents have mixed feelings, but, as Joanne Christie discovers, sales and lettings boards still win clients and…
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How to use social media to get your blogs read
If you make it easy to share your content, says Tara Dulake, you’ll find it will be shared… and shared…
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The 3 rules of winning the digital marketing game
Houses don’t sell themselves, says Joanne Christie, but an effective online marketing strategy could net those buyers and bring in…
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Are aerial drones for property marketing taking off?
Drones are becoming a popular marketing tool for agents operating in prime rural and seaside areas, so how do you…
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Crucial connection
Almost everyone uses mobile devices now – for work and for fun, so, asks Tara Dulake, “Is your social media…
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Twitter tips for events
Tara Dulake says that live tweeting at events is a brilliant way of promoting your brand, so book up, gen…
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