Property imaging specialist company Giraffe360 has raised nearly £7.5million in new funding, which it says will finance the next phase of its growth.

The company, which has two offices in the UK, is to benefit from ‘Series B’ funds from European firm Cipio Partners.

Giraffe360 describes itself as “an AI-powered real estate marketing technology company”, that “combines proprietary camera hardware with AI-driven software”.

Milestone

“The financing marks a significant milestone in Giraffe360’s continued growth and will support the company’s next phase of scaling,” it says.

This financing allows us to accelerate our vision at a pivotal moment for the industry.”

Mikus Opelts, CEO at Giraffe360 (pictured), says: “This financing allows us to accelerate our vision at a pivotal moment for the industry, as real estate marketing shifts toward AI-powered, immersive, media-rich digital experiences.

“Giraffe360 is building the infrastructure powering this transition – from data capture to intelligent, automated marketing.”

Redundancies

In January, Giraffe360 confirmed it was planning to make redundancies in its marketing team, representing around 2% of the firm’s total workforce.

Giraffe360 employs more than 200 professionals working with around a thousand brands in over 30 countries. It has offices in London, Manchester, Riga and Liepāja in Latvia and Miami, and has previously said its fastest growing market is in the United States.

Earlier this year, Giraffe360 was named one of the UK’s Top 100 fastest-growing technology companies in The Sunday Times 100 Tech league table.

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