Giraffe360
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Products & Services
Video and social media boost for property photo specialist
Giraffe360 has added a video feature that automates marketing content for estate agents and creates stories that can be shared both directly with clients and across social media.
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Latest property news
Property imaging firm Giraffe bags £18m in new funding
Cash includes £13.2 million in VC funding and nearly £5 million in long-term loans as it launches new camera.
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Features
The lockdown legacy
Lisa Isaacs asks if virtual tours are the great legacy of the ‘workarounds’ of lockdown and discovers the role floorplans are playing post pandemic.
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Latest property news
Up to 3% of estate agency online listings do not have ANY photos
Hundreds of properties are being marketed online without any photos at all, a leading estate agency media provider has claimed. Giraffe360 says its monitoring of agent listings reveals that the recent surge in activity within the sales market has meant some agents appear too stretched to upload photos. Its research shows that across the nation, 1.7% of all homes listed for sale had no accompanying photos on their online property advert. On average, these homes were listed for £287,299, 24% less than those with photos, but still a considerable sum of money. The practice – or lack of practice – is most prevalent among North East estate agencies, where 2.8% of all current for sale stock lacked images. Other areas, reflecting where the property market has been busiest since the Covid lockdowns ended, including the East Midlands, Yorkshire and the Humber, the East of England and the South East. “In this day and age, listing a property for sale without any photos simply isn’t acceptable and not only does it do a severe disservice to the seller, but it also reflects very badly on the listing agent,” says Giraffe360 CEO, Mikus Opelts (pictured). “The property portals are the modern day…
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Latest property news
Virtual tours can ‘boost sale prices by more than 5%’
A high-tech company that produces robot cameras for property viewings claims virtual tours drive sales and rental amounts up.
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Features
Virtual property viewing
As Covid restrictions hit, the proptech community stepped forward with a range of ways to view a property remotely. Richard Reed talks to the suppliers who have sparked a revolution in how we conduct viewings.
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COVID-19 Features
Build back better
As the UK emerges into a post-pandemic era, will we witness a sea-change in the property industry, with more efficient working practices – or will it be back to square one? Richard Reed reports.
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Latest property news
Virtual viewings service for estate agents raises another £3.3 million
Giraffe360 launched in the UK in January 2019 but says it is now ready to roll out its service to larger estate agencies in the UK and Europe.
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Features
Virtually sold!
Lockdown has pushed virtual viewing technology from a nice-to-have to an absolute must-have – and it looks like it will be here to stay, says Lisa Isaacs.
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Latest property news
Virtual viewings usage more than doubles since lockdown began
Most of the usage is within the new-build market rather than the resales one, where only agents who filmed before the lockdown can offer virtual viewings.
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