Marketing
Longer-read articles about marketing residential property, lead generation, buying and selling and business development.
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Branding buildings, building brands
Bankside has long been a tourist magnet but few people lived there. Now, by changing perceptions of the local area…
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Property portal supremacy
Marc Da Silva asks, “which portal is winning the battle for agents?”
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Smarter marketing
If we want to win clients, we need to be more clever with our digital communications, says Marc Da Silva.
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Property film stars
64% of internet traffic is driven by video related content, so it’s time to get filming, says Marc Da Silva.
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#Location, #location, #location
Caroline Steer, Digital Marketing Manager at the property marketing communications agency, Oracle Group, helps estate agents understand how to use…
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Pressing matters
If you crave brand recognition and increased business, you need to invest in Public Relations, says Sheila Manchester.
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One site fits all
As the digital face of your company, a good cross-device website is now a must for all estate agents, as…
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Hang on a sec… what’s Instagram?
Caroline Steer, Digital Marketing Manager at property marketing communications agency, Oracle Group, helps estate agents understand how to successfully use…
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Adaptive content
Anna Macleod, Head of Marketing and Communications at Kinleigh Folkard & Hayward, looks at why estate agents now need to…
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Setting the stage
Andrea Kirkby discovers that ‘home staging’ really helps to sell property.
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