Social media marketing is becoming less about posting ads on Facebook and more about presenting yourself as an ‘influencer’ – a voice with an authentic message, says Tara Dulake. So do you…

The quality of your photographs can make the difference between a quick sale and a property that sits in inventory for months. KeyAgent, for example, claims one agent who used its photo-enhancing…

Expectations for customer care on social media have considerably increased year on year over the past five years with a high expectation for businesses to respond to enquiries, issues and complaints quickly…

Rather than the afterthought it may once have been, especially in rental properties, furnishing is now critical in buyers’ and renters’ minds. There are a number of factors that have led to…

It’s amazing, but, says BestAgent, it is true. Their new website function, allowing agents to enjoy their own fully responsive, SEO-ready, Wordpress managed agency site, is available on the same day...

All agents want their website to be numero uno on Google, so, asks Andrea Kirkby, how do you do it?

Facebook is on a crusade to convince us that it really does care about privacy on the platform following the Cambridge Analytica scandal, says Tara Dulake, but what updates have been made…

With the rise of online agents, digital has become the marketing strategy of choice for most estate agents, says Nelly Berova, so just how important are your online reviews?

If you follow any marketing trends, you may have heard the terms ‘inbound marketing’ and ‘outbound marketing’, says Nelly Berova, but do you know the difference?

Social media often serves as a ‘digital first impression’. So, says Tara Dulake, it is very important to keep your profiles up to date with the right information.