Using local data to drive instructions

    Local property data and information can bring you instructions and impress buyers, but you need to know how to access it and how to use it, says Lisa Isaacs.

    Measuring agency brand awareness

    Everyone has a brand and everyone shouts it loud – but how effective is that, asks Nelly Berova, and how can you improve brand awareness for your estate agency?

    BLOG: Can AI help agents get onto first page of Google results?

    Nelly Berova discusses how artificial intelligence is vital in improving SEO for agents and property businesses.

    Digital marketing – Put yourself on the map

    Digital marketing expert, Nelly Berova looks at the Google Business Profile – why it matters for estate agents.

    Converting leads into paying customers

    That's the key to success, says digital marketing expert Nelly Berova and here’s three ways that a prospect can become an instruction.

    Tik Tok boom

    There’s been an explosion in the use of property marketing videos in listings, delivered via social media, says Richard Reed.

    Marketing

    Longer-read articles about marketing residential property, lead generation, buying and selling and business development.

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