Marketing
Longer-read articles about marketing residential property, lead generation, buying and selling and business development.
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Pics and plans – the art of selling property
The two most important tools you have to present a property on your website are still photos and floorplans. Make…
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Dressing rooms
What’s the difference between a house and a home? Furniture plays a huge part in that vision and surely, selling…
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Instagram in an instant
The kids are definitely way ahead of you, but help is at hand. Here’s Nelly Berova’s crash course on Instagram.
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Portal challengers
The importance of the key listings portals isn’t in doubt, but their continued dominance may be, says Lisa Isaacs.
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How to unlock the landlords
Marketing specialist Nelly Berova’s seven-step guide to finding more landlords for your letting agency, post-lockdown.
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Email dominance in marketing
Digital marketing expert, Nelly Berova, says there are just nine steps to creating winning email marketing campaigns for estate agents.
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Virtually sold!
Lockdown has pushed virtual viewing technology from a nice-to-have to an absolute must-have – and it looks like it will…
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Why you should build marketing funnels…
You might be wondering, “What can I do right now, to help me grow my agency business, post lockdown?” Marketing…
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Focus… focus… focus
In this time of unprecedented fear - for citizens and businesses worldwide - the message to estate agents is to…
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5 brilliant blog topics
Many consumers are in the dark when it comes to such issues as freehold or leasehold and exchange or completion,…
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